Captivating an Audience Through Psychology with Richard Ellis of Ellis Films – Influencive
Richard Ellis of Ellis Films knows how to captivate an audience. But he also knows engaging an audience doesn’t guarantee results.
Utilizing his background in Psychology, Richard has combined his detailed and analytical approach with his creative skills to create cinematic content which entices the audience and convinces them to take action.
In the video production industry, creative skills are paramount for producing content which both captivates and delivers results.
Richard has amassed an arsenal of creative experience: twenty years in music, fourteen years of customer service, eight years in video production, supplemental education in film and audio engineering, and a Bachelor’s Degree in Psychology.
Unlike other video production companies, Richard doesn’t base his process on creativity. He bases it on the needs and psychological motivations of his clients. What works for them and what they want comes first.
Then he puts his cinematic and videography skills to work.
What results is video content that is both engaging and delivers results.
Having spent years in the video production industry, Richard knows many producers and cinematographers put their own creative ambitions first. Because of this, they don’t meet the client’s video needs.
The video may look great, but it is not delivering results – it is not meeting the client’s needs or expectations. That is not a problem with Ellis Films.
Creating a great video is not a one-size-fits-all formula. There is a process in producing a video that reflects the client’s brand and delivers what they need.
That process requires an understanding of the client and their needs, struggles, and methods. Ellis Films takes the time to understand the psychology of their clients, delivering both the creative content and the results.
Making the Client’s Needs the Paramount Factor in creating Effective Content
The first step in the Ellis Films process is to meet with the client to fully grasp what they need, why they need it, and what makes them unique.
Through this meeting, Richard gains insight into their unique company and personal psychology and builds a rapport with the client. He makes sure they know their needs come before his desire to be creative.
Richard also establishes a mode of communication that works best for the client, ensuring he is always available and accessible.
With a goal established based on the client’s brand needs, Richard then sets out to achieve their goals with cinematic content that produces results.
Whether it is a brand or company highlight, a service video, a personnel highlight, …….